This is a blog about what it means to live in the age of Digital and how for the first time in the history of the communications industry, the consumer is in control. Oh and just some fun creative stuff to get the imagination racing, enjoy :)
Monday
Heart felt message? Not so sure
British heart foundation online creative from eyeblaster. The brief to get kids to stop eating junk food!!
Not an easy one!
http://www.eyeblaster.com/newsletter/archive/08/january/demos/BHF/start.htm
Nice creative execution, and a good example of using online to physically demonstrate a story to help drive reappraisal amongst the target audience?
Would like to know what was at the other end of the banner though, as by itself its a bit flat!
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