Thursday

Small steps, big potential...

Today was a very exciting day for us all, Finally released a nifty tool that can help people take simple small steps, but with potentially big consequences. Produced for the Energy Saving Trust (EST), the water saving calculator suggests ways that users can save water and energy, as well as cutting their carbon footprint. The Trust says CO2 from energy used to heat water in UK homes accounts for 5% of the nation's total carbon emissions. Yet, it adds, water use is the "forgotten energy saving opportunity" by homes, businesses and policymakers.

We produced this tool for EST as an interactive, "easy to understand" tool for people to make the link between water efficiency and energy efficiency. Energy used in the UK water sector accounts for about 6% of the nation's total CO2 emissions, 89% of which is a result of homes and businesses heating the water. Figures from the Trust estimate that heating water accounts for about 30% of the average household's energy bills. The calculator provides each user with a personalised report that tells them how much water their household uses, the related carbon emissions and the cost of the water and energy used.

The report also offers a series of tips that can help reduce the amount of water and energy consumed. "For example, it will say that if you took a minute off the time you spend in the shower then you could save 'x' amount.

Not only has the tool had great feedback from consumers and in initial user testing, but the BBC were so impressed with the tool the have decided to a news piece on it. Hopeful this will drive even more people to use this simple tool to make a real difference.









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